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Chaturvedi, P.D

The Art and Science of Business Communication : Skills, Concepts, Cases and Applications P.D Chaturvedi and Mukesh Chaturvedi, - 4th Ed. - New Delhi Pearson 2017 - 464p. ; Paperback ; 26 cm. ;

Table of Content
PART I: COMMUNICATION SKILLS

CH 1: Profile of an Effective Communicator
CH 2: Theatre Technique for Effective Communication and Personality Development
CH 3: Reading Skills
CH 4: Speaking Skills
CH 5: Conversation Skills
CH 6: Listening Skills
CH 7: Non-verbal Skills
CH 8: Writing Skills

PART II: BUSINESS COMMUNICATION

CH 9: Nature and Process of Communication
CH 10: Organizational Communication
CH 11: Cross-Cultural Communication
CH 12: Business Letters, Memos and E-mails
CH 13: Social Media
CH 14: Business Reports
CH 15: Effective Presentations
CH 16: Business Etiquette

PART III: STRUCTURED APPLICATIONS

CH 17: Communication for Effective Marketing
CH 18: Communication for Effective Negotiations
CH 19: Communication for Conflict Management
CH 20: Communication for Employment
CH 21: Written Analysis of Cases
CH 22: Summer Project Report

ISBN: 9789332587380

Subjects--Topical Terms:
Business Communication 658.45;

Dewey Class. No.: 658.45 / CHA