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Kotler, Philip

Marketing Management Philip Kotler and Kevin Lane Keller - 12th ed. - New Delhi Pearson / Prentice Hall 2006 - xxxix,672p. ; Paperback ; 26 cm. ;

ISBN: 9788177586909

Subjects--Topical Terms:
Marketing management658.8;

Dewey Class. No.: 658.8 / KOT

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