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Cateora Philip R.

International Marketing / Philip R Cateora, John L Graham and Prashant Salwan - 13th Ed. - New Delhi TMH Pub 2008 - xxxi, ; 888p. Paperback; 23 cm.

ISBN: 9780070666993

ISSN: 5916

Subjects--Topical Terms:
International Business, Export Marketing 658.848;

Dewey Class. No.: 658.848 / CAT

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