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Marketing Management (Record no. 11150)

000 -LEADER
fixed length control field 00468nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200624s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 14062
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 #0 - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 15th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Pearson Education in South Asia
Date of publication, distribution, etc 2018
300 ## - PHYSICAL DESCRIPTION
Extent 26+E63
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management658.8;
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
          Master of Business Administration RYMEC RYMEC General 2018-12-15 SK Publishers and Distributors Bangalore 719.00 636   658.8 KOT 106371 2020-06-29 1998.00 2018-12-15 Books
          Master of Business Administration RYMEC RYMEC General 2018-12-15 SK Publishers and Distributors Bangalore 719.00 636   658.8 KOT 106372 2020-06-29 1998.00 2018-12-15 Books
          Master of Business Administration RYMEC RYMEC General 2018-12-15 SK Publishers and Distributors Bangalore 719.00 636   658.8 KOT 106373 2020-06-29 1998.00 2018-12-15 Books
          Master of Business Administration RYMEC RYMEC General 2018-12-15 SK Publishers and Distributors Bangalore 719.00 636   658.8 KOT 106374 2020-06-29 1998.00 2018-12-15 Books
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