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Marketing Research: A Global Outlook (Record no. 15815)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00525nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210824110321.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210824b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789351502487 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | RYMEC |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | KUM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kumar V |
| 9 (RLIN) | 239 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research: A Global Outlook |
| Remainder of title | / |
| Statement of responsibility, etc | V Kumar |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Sage Publications India Pvt.Ltd. |
| Date of publication, distribution, etc | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, ; 517p. |
| Type of unit | Paperback; |
| Size of unit | 24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research658.83 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Reference | Master of Business Administration | RYMEC | RYMEC | General | 2021-03-29 | SK Publishers and Distributors | 513.00 | 455 | 658.83 KUM | 116732 | 2021-08-24 | 1300.00 | 2021-03-29 | Books | |||
| Reference | Master of Business Administration | RYMEC | RYMEC | General | 2021-03-29 | SK Publishers and Distributors | 513.00 | 455 | 658.83 KUM | 116733 | 2021-08-24 | 1300.00 | 2021-03-29 | Books |
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