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Marketing Management:Indian Context Global Perspective (Record no. 24813)

000 -LEADER
fixed length control field 00626nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220802154601.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220802b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789352807383
040 ## - CATALOGING SOURCE
Transcribing agency RYMEC
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number RAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramaswamy V. S.
245 ## - TITLE STATEMENT
Title Marketing Management:Indian Context Global Perspective
Remainder of title /
Statement of responsibility, etc V S Ramaswamy | S Namakumari
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Sage Publications India Pvt.Ltd.
Date of publication, distribution, etc 2018
300 ## - PHYSICAL DESCRIPTION
Extent Xlvii, ; 798p
Type of unit Paperback;
Size of unit 28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management658.8
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Namakumari, S.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
          Master of Business Administration RYMEC RYMEC General 2022-03-30 SK Publishers and Distributors 786.00 1631 658.8 RAM 119629 2022-08-02 1990.00 2022-03-30 Books
          Master of Business Administration RYMEC RYMEC General 2022-03-30 SK Publishers and Distributors 786.00 1631 658.8 RAM 119630 2022-08-02 1990.00 2022-03-30 Books
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