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Basic Marketing A Global Managerial Approach (Record no. 6519)

000 -LEADER
fixed length control field 00445nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200624s9999||||xx |||||||||||||| ||eng||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070620186
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 4880
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Perreault William D
245 #0 - TITLE STATEMENT
Title Basic Marketing A Global Managerial Approach
250 ## - EDITION STATEMENT
Edition statement 15th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc TMH Pub
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent 18858
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management658.8;
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
          Master of Business Administration RYMEC RYMEC General 2006-11-14 Techno Book Center 286.00 636   658.8 PER 037040 2020-06-29 790.00 2006-11-14 Books
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