TY  - BOOK
AU  - Keller, Kevin Lane
AU  - Parameswaran, M.G.Jacob, Isaac
TI  - Industrial Marketing
SN  - 9788120312456
SN  - 7453
U1  - 658.8               
PY  - 2011///
CY  - New Delhi
PB  - PHI
KW  - Marketing management658.8
ER  -