TY  - BOOK
AU  - Kerin Roger A.
AU  - Hartley Steven W.Berkowitz Eric N.
TI  - Marketing
SN  - 9780070620124
SN  - 4879
U1  - 658.8               
PY  - 2006///
CY  - New Delhi
PB  - TMH Pub
KW  - Marketing management658.8
ER  -