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1. Marketing by Lamb, Charles W. Publication: Singapore Thomson 2004 . xxxviii,774p. ; Date: 2004 Availability: Items available: Master of Business Administration (3),

2. MKTG Principles of Marketing:A South-Asian Perspective by Lamb Charles W. Publication: Delhi Cengage Learning India Private Limited 2016 . xvii, ; 671p. Date: 2016 Availability: Items available: General (2),

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