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Kotler Philip

Principles of Marketing / Philip Kotler and Gary Armstrong - 11th Ed. - New Delhi PHI Private Limited 2006 - xviii, ; 651p. Paperback; 28 cm.

ISBN: 9788120328259

ISSN: 4922

Subjects--Topical Terms:
Marketing management658.8;

Dewey Class. No.: 658.8 / KOT

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