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Advertising, Promotion and other Aspects of Integrated Marketing Communications

Additional authors: Shimp Terence A

Edition statement:10/ed Published by : Cengage Learning India Pvt.Ltd (Delhi) Physical details: xix, ;635p. ISBN:9789355734587.

Subject(s): Advertising and public relations659

Year: 2018

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Item type	Current location	Collection	Call number	Status	Date due	Barcode	Item holds
Books	RYMEC Rao Bahadur Y. Mahabaleswarappa Engineering College Cantonment BALLARI General	Master of Business Administration	659 AND (Browse shelf)	Reference		123251
Books	RYMEC Rao Bahadur Y. Mahabaleswarappa Engineering College Cantonment BALLARI General	Master of Business Administration	659 AND (Browse shelf)	Reference		123252

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